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KING DAWIT
10 MINUTE FRENCH
UGC/Commercial Campaign
Director and Writer: King Dawit and Florian Potra
DOP: Florian Potra, Nancy Yu
Producer: Lemon Cake Films
Filmed: November 15, 2024
UGC/social media campaign created for 10 Minute French, a French learning app. The goal of the campaign was to show regular everyday situations where people are taking just 10 minutes out of their day to learn French. Scenarios included playing basketball, cooking breakfast, and rushing home to feed your cat.



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